Promotional Easels

These Promotional Easels live at the front of every Nautica store across the country to help call out the big promotion currently happening. I collaborate with the Marketing and Merchandising teams when designing and executing these easels to make sure they will be successful when in use.

Wholesale Point of Sale Signage

These Point of Sale signs live within our shops at Wholesale partners like Macy’s and Belk. They highlight important styles or new collections and give the customer more information about the item.

Point of Sale Signage

These Point of Sale signs live within Nautica Stores and are updated seasonally. They highlight important styles or new collections and give the customer more information about the item.

Shop Signage

These Shop Signs live throughout the Nautica Store to help the customer navigate through the store and highlight biggest style in the shop.

Shelf Talkers

These Shelf Talkers live in different shops in the Men’s department in Nautica Stores and highlight key features of styles that are always sold such as polos, pants, shirts, and denim.